Doctor Profile Pages Study: What 287 Hospital Pages Show
I checked 287 doctor profile pages on 31 Indian hospital websites. Photos and degrees are standard; registration numbers, fees and languages are rare, and schema follows hospital size.
Doctor Branding
Personal branding for doctors in India means becoming the doctor patients and referrers recognise and trust for a specific problem, within the limits of the NMC code. It is built through useful education, consistent presence and a clear specialty focus, not through promotion or testimonials. This hub brings together everything on the topic: NMC-compliant social media, platform choice, content strategy mapped to search demand, Reels and video production, community management and DM triage to a booking desk. Start with the guide to personal branding for doctors in India, then move to what the NMC rules allow and content strategy for doctors. It is written for doctors, clinic owners and hospital teams who manage doctor brands and want visibility that turns into consultations. Start here for the full series, pillar first.
Doctor Instagram after the NMC 2026 advertising guidelines: a study of 112 accounts
I reviewed 112 Indian doctor and clinic Instagram accounts after the NMC 2026 advertising guidelines: registration numbers, testimonials, ‘best’ claims, before and after content and what Reels actually get watched.
AI for Doctors in India: Practical, NMC-Safe Uses
Practical, NMC-safe uses of AI for doctors in India: AI scribes, patient communication, Indian language translation, content, admin and literature search, with a one-page safe use checklist.
Healthcare influencer marketing in India: rules and what works
How hospitals and clinics in India can work with doctor-creators, patient advocates and lifestyle creators within ASCI, consumer protection and NMC rules, and measure results in appointments.
Digital Marketing for Dental Clinics in India: A Practical Guide
A practical guide to marketing a dental clinic in India, from Google Business Profile and treatment pages to Google Ads, Reels, reviews, recall reminders, advertising rules and an illustrative budget.
Doctor listing platforms vs your own website: what each is for
Listings borrow an audience; your own site controls the facts and the data. A side-by-side comparison, how to keep both consistent, and the compliance points that apply.
Digital marketing for doctors in India: a practical guide
Digital marketing for doctors in India, step by step: Google Business Profile, profile pages, reviews, patient-question content, short video, Google Ads and enquiry handling, within NMC and ASCI rules.
Remote vs on-site video production for doctors
Where the recording happens decides cost, quality, compliance and whether the programme lasts. How to choose between remote, on-site and hybrid production.
Hospital brand vs doctor brand: who owns doctor branding in hospitals
The mechanics that let a hospital and its doctors grow their brands together: account ownership, content licences, funding, joint formats, attribution and exit terms written down before the first shoot.
Procedure explainer videos: structure that builds trust
A non-clinical guide for doctors and hospital teams on procedure explainer videos: an eight-part structure, what to leave out, consent, clinical review, production choices, chapters, captions and distribution.
