How a Centre of Excellence gets its first hundred patients
A two-quarter demand sequence for a specialty with no brand: your own records first, then search surface, doctor content, second opinions, referral outreach and only then paid media.
A two-quarter demand sequence for a specialty with no brand: your own records first, then search surface, doctor content, second opinions, referral outreach and only then paid media.
I use Google Analytics cookies to see which articles are useful. They stay off unless you accept. Privacy policy