Whenever I design a website or am assessing one, the User Interface (UI) is certainly one thing that I pay a lot of attention to. However, what I am more interested in; is the story of the brand. What do you want to convey to your user? What is the personality of your brand?
This can be communicated only if the content is strong. If you want more people to visit your website and if you want the SEO ratings to improve, your content must be interesting and unique.
Now, not everyone can create awesome content all the time. A little help therefore, always works and what better that some great writing tools to help you through.
Here are 10 content writing tools that will help you create killer content. Use them to enhance, fine-tune, edit, and uplift your content each time and see the difference.
Hubspot’s Blog Topic Generator
During any brainstorming session, this is my go-to tool. All you have to do is enter three keywords and the tool will find the most relevant topics for you based on them.
TextExpander
This is a tool, I suggest you use when you are working on numerous social media posts and the content threatens to get repetitive and tiresome beyond a point.
TextExpander reduces the time that you spend on typing content quite a bit. It predicts phrases and words that are used and can also help the user present various shortcuts to make it easier to type. When the shortcut is typed, it will be replaced with the fill content automatically.
Ideaflip
If you are someone like me who loves to mull over an idea or a topic for your content, Ideaflip is the app for you.
This is a great tool to write down ideas and also use visual and interactive elements to bring that idea to life. There are no visual constraints on this tool making it easy for users to tweak ideas in any way that they wish to.
Grammarly
If there is one thing that brings your whole work down, then it has to be poor grammar. The manner in which you use any language can influence your users and readers immensely.
Grammarly is an app that ensures that the language and grammar used on your website or blogpost is impeccable. It also highlights any phrases or sentences that are too long and complex. This tool helps improve the readability score of your content by using active voice instead of passive voice, in addition to suggesting easier alternatives to certain frequently used words.
EduGeeksClub
I prefer outsourcing my content to the experts always. But, if you do not have the funds or the bandwidth to do this, I would highly recommend EduGeeksClub.
This is a professional writing and editing service. You can expect assistance for generating viral content that that is very informative and well curated. In addition to that, all existing blog posts and articles can be edited to improve their quality overall.
PlagiarismDetect
The one thing that can kill your SEO dreams is plagiarism. In fact, websites or blogs that are reported for plagiarism can be banned from search engines entirely.
What I have noticed is that this issue is very common, especially if you are outsourcing your content. Using this tool will help detect any plagiarism and make the necessary changes to prevent content duplication.
PowerThesaurus
Running out of words to include in your content? Then, using PowerThesaurus can solve all your issues. What I love about this tool is that it is not flooded with advertisements. It has an interface that this very easy to use and elegant.
The latest linguistic developments are updated on the tool quickly to help make your content more sophisticated and relevant.
Yoast
This is a tool that is being used by many of my colleagues today. It is perhaps the best and most reliable tool when it comes to SEO writing.
You can check for the keywords that have been provided and whether they have been used appropriately or not. A plugin like Yoast can help understand if the content has been stuffed with irrelevant keywords.
Since there are many changes in the guidelines offered by search engines for keyword usage, I would recommend that you learn to use this tool immediately. It helps users tune up their keyword usage and helps improve the sitemap to make the blog or website easy for Bing and Google to index.
Canva
When I talk about good content, I am not just talking about the text that you use on the website. Good content utilizes all the media available to communicate an idea.
Undoubtedly, the best medium available is that of visuals. It is extremely important to create visual content that will attract more people to your website. For those who do not have any experience with designing, I say, download Canva now!
It is a simple and easy-to-use tool that allows users to create great posters, presentations, cover images and even infographics that can not only be used on the website but also on all social media platforms. It comes with a variety of templates and provides easy options to upload text or images that are relevant to the product or service to make the image engaging.
Easel.ly
Today people want a lot of information and they want it fast. Using infographics is a great way to organize a large piece of information and making it easier to understand.
If you use inforgraphics on your website, I can assure you that you can hold the attention of your users for longer. However, creating infographics can be very time consuming and that is where a tool like Easel.ly comes handy. This tool consists of various pre-designed templates that can be used.
You can easily edit, add and remove any element of the infographic as they wish. It also provides a grid that allows the user to position images and text easily and symmetrically to make the infographic visually appealing.