Checklist
Tick what is true today
Unit name
Ownership
Owned by a group-controlled Google account
Unit staff are managers, not owners
No unknown owners or managers on the profile
Core facts
Name matches signage and website, no added keywords
Address and map pin are exact
Phone number matches the website and is answered
Hours are correct, including emergency services and holidays
Website link goes to the unit page with tracking
Categories and services
Primary category matches the facility type
Secondary categories are accurate and few
Services list reflects what the unit actually offers
Reviews
Every review in the last month has a reply
Replies never confirm someone was a patient or discuss clinical details
Complaints are taken offline with a named contact
No incentives are offered for reviews
Content
Photos are recent, real and owned by the hospital
A post or update in the last month
Questions and answers section reviewed and answered
Duplicates and accuracy
No duplicate listings for the unit
Departed doctors' listings updated or transferred
Facts match directory and aggregator listings
Health score
0%
Items to fix
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